Creative Portfolio
Life’s Looking Good, is a lifestyle brand, and Creative Consultancy.
Life’s Looking Good – the brand – is a way of being. It was born out of its founder, Adele Beiny’s philosophy of bringing beauty to the way we live. Across the wide umbrella of LLG‘s digital platform, you can find everything from personal style and beauty, to ways to enhance living spaces and elevate gatherings. It also speaks to inner beauty – the ways in which we look inward to clear out and connect. All of her content is designed to help you live life by design, not default.
The Creative Agency LLG created a large portfolio, content management, podcasting, digital campaigns, and marketing. People took notice and asked us to help them with their branding. Life’s Looking Good creative consulting – was born.
Life’s Looking Good- Creative, offers brand consulting, marketing, strategy, content, management and brand building solutions. We tell compelling stories with uncompromised and leading edge design. Because when business is good, life’s looking good.
LLG
Edoardo’s Trattoria is a rare gem. A cozy and casual family-run restaurant on Long Island, Edoardo’s serves simple, rich and flavorful regional Italian specialties.
Warm and bubbly Chef-Owner Edoardo was born in Central America. As a child, he learned to love food and cooking in his grandmother’s kitchen. He trained to be a chef in – Where else? – Italy.
Edoardo loves to feed people. He cooks with love and buoyancy. When he prepared to open his restaurant, he needed branding to reflect who he is and his mission to make people happy through a joyous eating experience.
The colors, fonts, and tones we created for his brand reflect Edoardo’s personality – always smiling or laughing. The logo we designed is both modern and traditional. It is light and lively – like Edoardo.
The deep mustard yellow and vibrant blue invoke the colors of an Italian fresco. They make us feel welcomed, happy and – hopefully – hungry. Buon appetito!
Edoardo’s
Savant came to us for a re-branding. The name at the time, Prism Elite, felt vague and lacked impact. They needed a name to convey what the business does and that offers a promise to fill a need.
The new name: Savant Hair Replacement. A “savant” is a very learned or talented person… someone who is especially distinguished in the arts. Hair replacement is an art. Savant specializes in providing premier, non-invasive hair replacement using hair systems. Even thinking about undertaking the process could make the new client feel vulnerable and insecure. They needed a name, look and feel that projects strength and resilience. The Hermes browns and deep navy convey masculinity and confidence. The new look and tone are elevated and inviting. They say: You’re in good hands here.
Savant
Posh Nosh was a thriving export business when we met. Well-established for over 25 years, the business was expanding. Their brand needed refurbishing. They wanted to maintain the reputation and recognition of the current brand while attracting larger clients and contracts. A new website, including an updated logo, look and feel, was needed.
Posh Nosh imports foods from the UK and Ireland. The goal was to convey the extensive experience and tradition of the business, but give it a modern spin. With British food favorites as a backdrop, we staged a photo shoot to highlight their most prominent – and exclusive – offerings. The new look stays true to their traditional roots, but projects the image of a modern forward-looking business.
Posh Nosh
Momento Coffee was born during the Covid pandemic. We felt that the places we had loved to go and sit and have a coffee and a danish in the City were disappearing. Large chains were replacing the small boutique coffee shops. We wanted to breathe life back into the City. We dreamed of intimate spaces for connection, quiet reflection… and great coffee. Momento believes in quality over quantity and community vs. corporate culture.
Momento’s look and feel were inspired by Northern Italy. Warm pantone colors and chocolate browns mirror coffee beans and creamy latte's. They say: Come. Sit for a while…and relax.
